Learning how to engage your readers and get them to spread your marketing message for you is really a hard fought battle for many internet marketers. Almost daily, I get bombarded with questions on how to get people engaged and compell them to share your content. Here is a few things that you can do to increase your exposure and brand yourself within your niche.
Linking strategies are constantly changing, especially if you are insistent on playing the Google game. Last week I talked about shooting the Penguin Update down, and talked about how I focus on direct traffic sources rather than SEO. Some people still don’t get it, and probably never will.
If you choose to ignore my advice, that’s okay with me. It means less competition for some of my best link building spots (since they do nothing for SEO, most people ignore them…) and I will continue to build and grow my brand while you continue to struggle, wishing you could succeed and blaming everyone else except the one person truly responsible for your lack of success.
If you’re anything like me then you love to keep your finger on the pulse of the affiliate marketing and SEO world. Just like you probably watch the 6pm news broadcast on TV, you should keep up to date with SEO current events. The biggest headline story this week has to be the deindexing of blog networks by Google.
Thousands have been affected by Google either partially or completely removing entire blog networks. When Google removes a website from its index, any outgoing links automatically become null and void. Also, it doesn’t look very good if a big portion of your links come from services that Google dislikes. ….
Creating Content Strategies Vs Link Building Strategies
One of the key essentials that I learned during my time at Blog Success was to creating content strategies rather than just a link building strategy. This saved my bacon more than once, and I will continue to leverage content and bend the web to my will.
However, one thing you need to realize is that a content strategy isn’t JUST about the content on your site. It is about creating awesome content that people share, and placing that content in key locations around the web. Make sure you listen to the show, so that you really understand this.
There are several key elements to creating compelling content for your blogs. Where you place your content and when you publish it is as important as what you have to say, and how you say it. It all comes down to learning how to leverage your competition to grab new leads, sales and exposure in your niche.
If you really want to understand this, check out this Bending the Web by Jack Humphreys.
My friend, the always delightful Holly Jahangiri also got involved and she shared all her contest winning strategies in her post. They both did an awesome job on their posts, as well as Justin Germino with his post on Blog Commenting. All 3 had to deploy an amazing content strategy in order to pull off their accomplishments.
Link Baiting Is Not Evil….It Is Essential!
Link bating gets a lot of negative press for some reason, but if you really want to get real for a minute, link baiting is what Google WANTS to see, so why wouldn’t you want to do it? This sentiment is shared by some top bloggers around the web, and if you really want to keep things going, you should think about how it would affect your brand…
instead of disagreeing with all the poo-pooers out there that cry foul with every new “list post,” or “name-drop post,” or “Google post” ever written—I’m going bluntly give my take on the matter by making a confession to all of you, my faithful readers. Here goes:
Every post I’ve ever written is link bait.
There. I said it. You may all hate my guts now and move to the next blog.
But for those of you that would like to continue reading, let’s get real for a minute….
Hope everyone had a great week. I know for some it has been more of a nightmare, with the Penguine Update from Google. According to Google It is supposed to be a step to reward quality sites. Sadly it has rewarded spammers and killed many quality sites. Everywhere I go, people are talking about this [...]
Successful marketing as an affiliate takes a special mindset, and without it, you won’t really achieve all of the results that you deserve. Recently, there has been a bit of a thread going on at Affilorama about Whether Affiliate marketing works. Today, I decided to discuss the mindset of affiliate marketing, several key areas where [...]
An eager listener, Josh, recently sent me an email asking about which is better for you, a pre recorded show or a live podcast. So, in this special edition of Relationship Marketing Conversations, I wieghed the pros AND cons of both ways. I also have a definite favorite, although there are major benefits and down [...]
Hope you had a really great Easter if you celebrate that. We have had a really great time the last week, and its been really exciting. Over the last 3 years, forum marketing has been one of my biggest sources of leads, traffic, and even direct sales. But, sadly, most people that I see on [...]
Hope you are having a great week. Guest posting on blogs is one of my top website traffic strategies, and without it, I wouldn’t still be here working online. However, most people fail to do it right, so in the show today I discussed several reasons why you might struggle with guest posting. Listen to [...]
Listen to internet radio with Relationship Marketing Conversation on Blog Talk Radio Hey everyone, welcome back. In this weeks show, I discussed one of my all time favorite traffic tactics: Forum Marketing In the show I discussed Why most people fail at forum marketing and how to avoid the common pitfals How to use forums [...]
Learning how to get more email opt in leads is an art form. Although people talk about email marketing, and how easy it is, getting leads into your list is often one of the biggest struggles that you will face, especially early on. However, by following a few simple tactics, you can increase your email [...]
Today, I just recorded my first podcast live at Blog Talk Radio.In the program, I covered how to get more targeted leads, and increase your performance of your list building efforts. Listen to internet radio with Relationship Marketing Conversation on Blog Talk Radio In the program, I shared several resources to look into for marketing [...]